IB EDITORIAL

As a long time creative collaborator and brand friend, our love and admiration for her runs deep. Like, all the way back to our previous Solestruck life. 

Calling all wildly creative fans and friends on the internet! It's that time of year again. Entries are now open for the 5th Annual IB Slogan Hat Contest. 

I came out to my parents during Christmas break of my Junior year of college (Sorry to ruin your B-day Baby Jesus!). I was terrified. I was unsure of how it would go. I was alr...

  We have been working collaboratively with San Diego based creative Ariana Velazquez for many years now. She recently invited us along (at least a bag of shoes that is!) on he...

If you have ever worked a trade show, or more importantly, a season of back-to-back trade shows, you know how important allyship is. You see the same faces as you travel fro...

[IB Brand Friend Ben Lewellyn in IB Tie Dye Catskill, NY] When I first moved to the Hudson Valley just before the pandemic, I knew one person. I moved with a suitcase to an ...

[Leather Supply + Sample Room // Novo Hamburgo, Brazil} During covid, as I faced supply chain woes, shipping issues, uncertainty and fatigue from re-watching the Tiger King and...

THINK SPRING: PRODUCT STILLS BY ARIANA VELAZQUEZ Creating content is something that didn't exist when I had my first shoe related job! Then, I was lucky enough to work as a...

WELCOME TO 504 WARREN STREET DESIGNED AND CREATED BY PRIMARY VISUAL When we found our new location at 504 Warren Street, we knew we wanted to do something high impact, bright, ...

"Being that we were shooting a concept for a summer release, I wanted to do something that would be very ’summer-y’ without being cliché. Living in Southern California, we hav...

In November, we traveled to Mexico City––a city bustling with life, culture, art, cuisine, and style––to capture the vibrant colors of our SS22 styles.  We wanted a destination ...

This year, celebrating Pride felt a little more personal to us. We chose to celebrate by talking to our muses within our own LGBTQ+ community about their lives, why we love them...